I have been talking to people a lot recently about websites and blogs. It is interesting to hear that for many people who set up a blog as a hobby, they have found themselves increasingly welcomed into the realm of quasi-journalism. We are all bloggers now - even if it is only putting up a comment on Facebook or a review on TripAdvisor. With online profiles and avatars (like the aggressive chicken I know well), we are all building our own online persona without much effort.
Of particular interest are the ones who set up a site as a hobby/ to show they can do it and find themselves with advertising, subscribers and free offers of things to trial and review. My theory on this is that if you can find the online thing that no one else is doing, you might manage to earn quite a lot of money for not really doing anything! I set this blog up purely so I could see how one creates a blog and then how easy/difficult it was to think of things to write about and find the time to do it. So it was a personal education rather than the desire to build an online persona or a passion for writing about things. This could be why my posts are so sporadic!
However, following this and following the conversations I am having with people who set up sites themselves, I am building the plan for an idea in my head. I won't earn money from it, I am sure, but I will continue to enjoy talking about my job and building my understanding of online techniques.
The other thing I am learning about is SEO (Search Engine Optimisation), but that is definitely another post on another day!